Clifford Franklin serves as the President of FUSE, a full-service integrated advertising agency based in St. Louis, MO and Final Phase Marketing, a management-consulting firm. The organization has over $65 million in capitalized billings. Clients have included Entergy, Washington Convention & Sports Authority, Safeway Stores, CNN, Hyundai, Anheuser Busch, IBM, Access Heath CT, United States Department of Justice, Lumiere Hotel & Casino, and the National Education Association. FUSE was also the African American advertising agency of record for the historic Obama for President Campaign in 2008 and 2012, Mark Warner for Senate in Virginia, Nixon for Governor of Missouri, Kay Hagan for Senate in North Carolina, Stacey Abrams for Governor, the Democratic Senatorial Campaign Committee, Democratic National Committee, and Warnock for Senate. According to Advertising Age, FUSE is the 4th largest independently owned African American owned advertising agency in the country.
Final Phase Marketing is DBE, and ACDBE firm working as a consultant for the District of Columbia Department of Transportation, and as concessionaire on the Airport Advertising Contract at Denver International Airport and is a joint venture partner with Hudson News & Gift at St. Louis Lambert International Airport.
Clifford is also CEO of the newly launched, online urban video network, www.gfntv.com.
A lifelong resident of St. Louis, Missouri, Clifford is a graduate of the University of Kansas. He has served on numerous boards including St. Louis Children’s Hospital, The St. Louis Regional Chamber and Growth Association, ARCHS, and is a life member and National Board Member of Kappa Alpha Psi Fraternity. He donates a vast amount of time and resources to numerous community and philanthropic organizations.